We're charmed by the 2024 Toyota Crown's bold style, excellent ride comfort and spacious cabin. High fuel economy is another big bonus. Performance from the base engine is lacking, and some shoppers may balk at the price, but overall we highly recommend the Crown for sedan shoppers seeking something different from the norm.Read full review
Part of the first Crown generation introduced in 2023
Overview
The Toyota Crown returns for its second year without any noteworthy changes. Much like the Avalon that it replaced, the Crown is a bit of a tweener: not quite a full-size sedan but definitely larger than a typical midsize sedan. But Toyota has done a lot to make it different from most other sedans, including giving it a tall profile, an available two-tone paint job and standard hybrid power.
Cost to DriveCost to drive estimates for the 2024 Toyota Crown XLE 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT) and comparison vehicles are based on 15,000 miles per year (with a mix of 55% city and 45% highway driving) and energy estimates of $3.08 per gallon for regular unleaded in Ohio.
The Crown is offered in two hybrid versions, both featuring four-cylinder engines and standard all-wheel drive. One of them puts an emphasis on efficiency, while the other skews more toward performance. In the XLE and Limited, the powertrain makes 236 horsepower and gets an EPA-estimated 41 mpg. That's impressive for a big sedan especially since it has standard all-wheel drive. For the Platinum trim, Toyota gives the Crown a performance-oriented hybrid powertrain called Hybrid Max. It produces a stout 340 hp, though you will give back 11 mpg combined for that power boost.
Competitors to consider
The Crown's price and features give it quasi-luxury ambitions, and it compares closely with the Lexus ES on price. There's also the Volkswagen Arteon, which is also nominally a midsize sedan though it offers extra room as well in the back seat compared to most vehicles in this class. It has an upscale interior as well. We also recommend checking out the hybrid versions of the Honda Accord and Hyundai Sonata. They cost less but still provide excellent fuel economy and comparable interior space.
Edmunds Expert Rating
Our Verdict
The Edmunds Vehicle Testing Team evaluates a fresh batch of vehicles every week, pairing objective assessments at our test track with real-world driving on city streets, freeways and winding roads. The data we gather results in our Expert Ratings. They’re based on 30-plus scores that cover every aspect of the automotive experience.
Good
8.0
out of 10
edmunds TESTED
We're charmed by the 2024 Toyota Crown's bold style, excellent ride comfort and spacious cabin. High fuel economy is another big bonus. Performance from the base engine is lacking, and some shoppers may balk at the price, but overall we highly recommend the Crown for sedan shoppers seeking something different from the norm.
How does the Crown drive? We didn't have high expectations for the Crown's driving experience given it's a large comfort-focused hybrid sedan. But our test car, a Crown Platinum with the upgraded Hybrid Max powertrain, surprised us. It's an enjoyable and easy vehicle to tool around in. Acceleration is smooth from a stop and responsive when you need to pass on the highway. It's properly quick too. At the Edmunds test track, our Crown test car zipped from 0 to 60 mph in just 6 seconds, which is significantly quicker than most of the competition. Unfortunately, the XLE and Limited trims aren't nearly as quick.
The Crown, despite the modest grip from its all-season tires, feels wholly willing to play a bit on curvy roads. Its limits are relatively low, but it keeps its composure and delivers enough feedback to give you confidence in exploring its capabilities.
Comfort
8.5/10
How comfortable is the Crown? The Crown delivers on comfort. Our test car was top-of-the-line Platinum trim so it came equipped with an adaptive suspension. It provides an excellent ride over pretty much any surface you throw at it. The softest settings worked great for dealing with some of the worst road surfaces, and even the sportier settings still felt pretty cush but cut down on some of the body motions.
The cabin is also very well insulated against wind and road noise. We found the upgraded Hybrid Max powertrain in the Platinum trim to be pretty quiet in our testing, but the standard hybrid is noticeably noisier when you go hard on the gas pedal. Another area where we think the Crown falls a bit short is rear seat comfort. Though spacious, the rear seatback angle is off, so you have to adjust a bit before you can find a reasonably comfortable position.
Interior
8/10
How’s the interior? The Crown has a slightly elevated stance compared to typical midsize family sedans, and that helps with getting in and out of the cabin. Generous door openings provide good head clearance. Space inside is relatively abundant, but we wish the driver's seat would offer more adjustment and go a bit lower because of the odd SUV-like view out of the front. Otherwise, the Crown offers pretty good visibility thanks to a wide rear window and small blind spots. The Platinum trim's surround-view camera system also helps a lot while parking.
Continue reading Edmunds Expert Rating below
Save as much as $6,303 with Edmunds Click on the trim you’re interested in to see what Edmunds suggests you should pay to get a good deal. Savings vary by trim; $6,303 refers to estimated savings off of MSRP for the Platinum trim.
How’s the tech? Toyota has really bolstered its tech offerings in its recent vehicles, including the Crown. The touchscreen user interface has a bit of a learning curve to it, but the good news is the physical controls are all straightforward to use and easy to see. The standard 12.3-inch touchscreen is generously sized and responsive to use. The latest Toyota software also looks more modern too. Toyota's voice recognition system is now one of the best in the business, and it allows you to control functions like the climate temperature or even ask it questions like a smart home assistant.
All Crowns come standard with Toyota Safety Sense 3.0, the latest suite of advanced driver aids Toyota has on offer. Most of the functions, from the adaptive cruise control to Proactive Driving Assist, work well to reduce driving stress and aren't intrusive in typical driving.
Storage
7.5/10
How’s the storage? The Crown's trunk, at 15.2 cubic feet of capacity, is average in size. The rear seats fold down to increase cargo space should you need it. Up front, the moderately sized center armrest bin has dual hinges that allow you to open it from the driver or passenger side. Clever! Otherwise, storage is mainly limited to the wireless charger ahead of the shifter and the expandable cupholder with its removable partition. The glovebox is tiny, and there's no overhead storage for sunglasses.
If you need to install child safety seats, we found the top tethers to be pretty easy to access, which is uncommon with most sedans. There's a lot of rear seat room to maneuver seats in and out, and the Isofix anchors are readily accessible behind the removable pull tabs.
Continue reading Edmunds Expert Rating below
Fuel Economy
7/10
How’s the fuel economy? The EPA estimates the Crown with its base powertrain will get an impressive 41 mpg in combined city/highway driving. The more powerful Crown Platinum with its Hybrid Max powertrain (which is what we tested) drops considerably to 30 mpg combined. And in our testing, it was even worse, posting an underwhelming 26.9 mpg on our standardized test route. Perhaps this was an isolated result, but it could also indicate that the Crown may be more thirsty than its official numbers suggest. A little too Max and not enough Hybrid.
Value
7.5/10
Is the Crown a good value? The Crown's interior design is a little underwhelming considering its price. The interior is well built, like any other new Toyota, but nothing inside looks premium or even premium-adjacent, which you might expect considering the Crown's elevated price compared to rival sedans. We do believe the bulk of the car's cost goes into the hybrid powertrain, but that may not be a convincing enough selling point for potential buyers.
Toyota's warranty coverage is pretty common for the class with three years/36,000 miles of bumper-to-bumper coverage and five years/60,000 miles for the powertrain. The first two years of scheduled maintenance are also free.
Wildcard
8/10
In Hybrid Max form, the Crown is more fun to drive than we expected. It feels a bit heavy but it has decent power and is willing to move if you try to coax it into some corners at speed. While we aren't fans of the two-tone paint treatment that Toyota offers (seriously, guys, who thinks that looks good?) the Crown's overall look is futuristic and gets some attention on the road. Its slightly elevated ride height is also an interesting design choice but has some ergonomic benefits and adds to the overall uniqueness of the Crown's persona.
Which Crown does Edmunds recommend?
Since the Crown itself is a carryover from last year, so is our recommendation for the base XLE trim. It comes well stocked with standard features, and though the Platinum offers the flashier powertrain, it comes at a big step up in cost and a step down in efficiency.
2024 Toyota Crown Limited 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT)
I have purchased used Camry's and Corollas for all 4 of my nieces and nephews first cars. The vehicles run forever. I just traded my 2016 Avalon for a new 2024 Crown. Owned the Avalon for 8 years and put 130K on it. It was driven hard and most of its life was on a dirt road. The vehicle never left me stranded but it was time for a new Toyota. The Crown seemed to be the logical choice. I … liked the color and the interior. The Options on the Limited were very close to the Avalon. The car rides very well, handling is outstanding, steering response is tight with no play in the wheel. Acceleration is on the weak side but then again it is a luxury hybrid vehicle. The interior is laid out with the driver in mind. All the controls are at your fingertips. Noise is questionable, as the engine noise is very noticeable when you accelerate. I am still getting use to the vehicle with just over 1000 miles on it. I am averaging 38.9 miles per gallon. However, I drive it a bit hard.
I think this car is in the middle when it comes to luxury. some place between a Lexus and a Cadillac. If you are looking for a well built vehicle that is on the finer side of style and luxury, I think the CROWN fits that category. When I purchase a Toyota I always feel like I am buying a vehicle that was made to last and be reliable. If the CROWN is like every other Toyota I have owned throughout the years, it will live up to the car makers reputation and serve my transportation needs for many years.
For the quality of the car, styling, luxury and price, it is my opinion that the Crown is a worth the cost compared to the may high end car companies that want 10 to 30 thousand more and do not offer the reliability. I have test driven GM's, Lincoln's and other high end vehicles. You will not find a better comparative vehicle for your money than Toyota CROWN.
Don't Fear the XLE!
5 out of 5 stars
Ray, 02/15/2024
2024 Toyota Crown XLE 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT)
10,000 MILE UPDATE
I stand by everything in the original review. The car drives and rides very smoothly, my gas mileage is exceptional, easily living up to the 41MPG EPA even on long drives. Electronics have been rock solid except for the very occasional CarPlay dropout, but reconnects quickly. My only new complaint is the strange cupholders. It can be very tricky getting a cup into … them, and some cups with larger diameters will not fit at all. Bottom line, this is a car I leased but would absolutely be willing to buy (although I'd probably buy the new Crown Signia SUV instead of the sedan).
ORIGINAL REVIEW
I have 1,500 miles on my Crown, driving mostly around the city but also two longish road trips. While I would have preferred the Limited model, the budget allowed for the XLE.
Two nice benefits to the XLE, besides price. The cloth seats are VERY comfortable, and hopefully negate the need for ventilated seats, which aren't available on the XLE. Also there is more headroom in the XLE because there is no sunroof. I test drove the Limited as well, and agree with reviewers that the headroom in the Limited and Platinum models is quite limited (I'm 6' 1"). The only other features I really miss with the XLE are memory seats and a heated steering wheel. The base stereo in the XLE is perfectly fine.
The car drives very smoothly and quietly for the most part. Acceleration is... adequate. Handling is good and the ride is very soft, which is what I wanted. If you love the feel of stabbing the accelerator on an onramp, seek out a sport sedan or maybe the Platinum Crown because the "fun to drive" quotient on the XLE/Limited is not very high. Coming out of an Acura TLX, this is what I wanted. The Crown does sit slightly higher than a normal car, which eases entry/exit. The car is quiet, but I wouldn't say it is Lexus quiet. The engine (particularly the CVT) is fairly loud and unrefined-sounding under hard acceleration but fades to the background.
Fuel economy around town is definitely in line with EPA estimates, easily 40MPG. Some trips I beat that, some trips I don't. Note on my two long trips I averaged about 35MPG, with the cruise set at 79MPH. Three reasons for this, one is I took the drive in cold weather with winter fuel blends that get lower mileage. Two, drive much above 70MPH and the MPG falls. Three, with cruise engaged the hybrid system has very little chance to activate. When I disengaged the cruise through Chicago traffic my MPG improved.
This is the least annoying new car (of three) I have owned in the last ten years. That doesn't sound like a compliment but it is. Toyota did a masterful job of eliminating the systems annoyances, or at least allows me to shut them off. The adaptive cruise system is brilliant. The lane centering works extremely well, although Toyota does require you to forcefully handle the wheel to avoid shutting off the system. Wireless CarPlay has thus far connected flawlessly and quickly. Toyota requires interacting with the screen only for infotainment and system setup options, and still uses manual controls for climate, THANK YOU!
I think the car is beautifully styled on the outside. The interior won't win any styling contests, although it is highly functional and feels very well made. Most Crowns including mine come in a very drab black interior color that wouldn't feel out of place on a Spinal Tap album cover. On the Limited, you can get a macadamia white that will burn your retinas, or a chestnut brown that adds barely more contrast to the tomb black. C'mon Toyota, let's freshen up the interior color choices.
The Toyota app works very well, but I don't use it much. I did switch off some of the unneeded notifications (such as my car being unlocked, or to check the back seat for left-behind passengers).
Bottom line, I was looking for a good looking, smooth, comfortable car, that allows me to minimize my trips to the gas station. The Crown succeeds fully in its mission.
Love this car
5 out of 5 stars
Mike, 02/15/2024
2024 Toyota Crown Platinum 4dr Sedan AWD (2.4L 4cyl Turbo gas/electric hybrid 6A)
I carefully studied the available cars and this one fit all my requirements. Big, safe, reliable and gets good mileage. Great for the freeway as well as around town. The Platinum model is well worth the extra cost. Very happy with the purchase.
Comfy, Sporty, Luxury, Economical, Practical
5 out of 5 stars
Jesús MF , 03/23/2024
2024 Toyota Crown Limited 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT)
Is an AWD Hybrid sedan/crossover. Lol I still don’t know the difference but so what. Looks Sporty and feels luxurious plus is comfortable inside. Practical due to the size and MPG. Drives quiet and sporty. On my 3rd week with the car driving 20 miles back and forth daily and still have 1/2 a tank. Needs a sunglasses holder and could have been a hatchback, or at least auto trunk … release opening but these are small complaints. Is also up there in price, but maybe because there is a niche target. I got the tech package and is worth it cause you get the wheels, camera and JBL.
The Lexus ES is a luxury midsize sedan that is a bit smaller than the Crown, but it offers a more upscale interior and smoother ride quality. These two are actually pretty close on price as well, so if you don't need the extra room the Crown offers, you can make the jump up to a luxury sedan for not much more money.
Like the Crown, the Volkswagen Arteon harbors dreams that push it close to luxury territory — but the Volkswagen does a better job of almost reaching those heights with a spacious, well-appointed interior that has an attractive design and high-quality materials. Its hatchback is also more accommodating than the Crown's. But again, the Toyota wins on fuel efficiency and offers more value than the Arteon.
We might as well compare those luxury aspirations against a legitimate luxury sedan, and the Genesis G80 is the most affordable of the midsize luxury bunch. But don't let that fool you. Its cabin is seriously upscale, and it comes loaded to the gills with features and style. It's got a regular trunk so you won't get as much cargo capacity as the Crown, and the G80's gas-only powertrain is (once again) less efficient.
Blind-Spot Warning with Rear Cross-Traffic Warning
Alerts you if a vehicle is in your blind spot during a lane change or while in reverse.
Panoramic View Monitor
Shows a live view of the area surrounding the car.
Safe Exit Assist
Alerts passengers to approaching vehicles from either side to prevent opening a door into traffic.
NHTSA Overall Rating 5 out of 5 stars
The National Highway Transportation Safety Administration offers independent analysis.
Frontal Barrier Crash Rating
Rating
Overall
5 / 5
Driver
4 / 5
Passenger
5 / 5
Side Crash Rating
Rating
Overall
5 / 5
Side Barrier Rating
Rating
Overall
5 / 5
Driver
5 / 5
Passenger
5 / 5
Combined Side Barrier & Pole Ratings
Rating
Front Seat
5 / 5
Back Seat
5 / 5
Rollover
Rating
Rollover
4 / 5
Dynamic Test Result
No Tip
Risk Of Rollover
11.3%
IIHS Rating
The Insurance Institute of Highway Safety uses extensive crash tests to determine car safety.
Small Overlap Front Driver-Side Test
Good
Small Overlap Front Passenger-Side Test
Good
Moderate Overlap Front Test – Original
Good
Moderate Overlap Front Test – Updated
Not Tested
Side Impact Test – Original
Not Tested
Side Impact Test – Updated
Good
Roof Strength Test
Not Tested
Rear Crash Protection / Head Restraint
Not Tested
2024 Toyota Crown First Impressions
by Edmunds
•4/19/2024
What is the Crown?
The new Toyota Crown arrived in the United States last year and basically replaced the Avalon sedan when it was discontinued after the 2022 model year. If you recognize the Crown name it's because that moniker has existed for nearly 70 years, with most of its vehicles sold predominantly overseas. The Crown ended its first run in the U.S. in the early '70s, but it made its return for the 2023 model year.
The Crown focuses on comfort and luxury. We don't expect the 2024 Crown to deviate from that emphasis. On the road, the suspension provides a soft and comfortable ride but lacks real handling feel. All three trim levels come with a hybrid powertrain and all-wheel drive. The standard hybrid powertrain produces 236 horsepower, while the top-level Platinum trim carries a punchier system pushing 340 horses. While Crown owners may not get much excitement from the performance, they will definitely get some relief at the pump as the base hybrid powertrain has an EPA-estimated 41 mpg combined.
There are various options out there for customers looking for a luxury sedan. The Crown seems to be in a segment of its own. It is more premium than other Toyota sedans, its size is in between midsize and large sedans, and its exterior design is eccentric.
Toyota is also carrying the resurrection of the Crown beyond the sedan. The automaker has revealed the Crown nameplate will grace a number of different body styles worldwide, and it's conceivable that some of those will come to the U.S.
Edmunds says
The Crown is larger than a midsize sedan but not grown enough to sit with the large sedans. It offers a spacious and premium interior for Toyota, and it boasts a unique exterior style that makes it stand out from the crowd.
FAQ
Is the Toyota Crown a good car?
The Edmunds experts tested the 2024 Crown both on the road and at the track, giving it a 8.0 out of 10. Edmunds’ consumer reviews show that the 2024 Crown gets an average rating of 4 stars out of 5 (based on 26 reviews) What about cargo capacity? When you're thinking about carrying stuff in your new car, keep in mind that the Crown has 15.2 cubic feet of trunk space. And then there's safety and reliability. Edmunds has all the latest NHTSA and IIHS crash-test scores, plus industry-leading expert and consumer reviews to help you understand what it's like to own and maintain a Toyota Crown. Learn more
What's new in the 2024 Toyota Crown?
According to Edmunds’ car experts, here’s what’s new for the 2024 Toyota Crown:
Unlikely to have significant changes
Part of the first Crown generation introduced in 2023
To determine whether the Toyota Crown is reliable, read Edmunds' authentic consumer reviews, which come from real owners and reveal what it's like to live with the Crown. Look for specific complaints that keep popping up in the reviews, and be sure to compare the Crown's 4-star average consumer rating to that of competing vehicles. Learn more
Is the 2024 Toyota Crown a good car?
There's a lot to consider if you're wondering whether the 2024 Toyota Crown is a good car. Edmunds' expert testing team reviewed the 2024 Crown and gave it a 8.0 out of 10. Our consumer reviews show that the 2024 Crown gets an average rating of 4 stars out of 5 (based on 26 reviews). Safety scores, fuel economy, cargo capacity and feature availability should all be factors in determining whether the 2024 Crown is a good car for you. Learn more
How much should I pay for a 2024 Toyota Crown?
The least-expensive 2024 Toyota Crown is the 2024 Toyota Crown XLE 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT). Including destination charge, it arrives with a Manufacturer's Suggested Retail Price (MSRP) of about $40,350.
Other versions include:
XLE 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT) which starts at $40,350
Limited 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT) which starts at $45,950
Platinum 4dr Sedan AWD (2.4L 4cyl Turbo gas/electric hybrid 6A) which starts at $53,370
If you're interested in the Toyota Crown, the next question is, which Crown model is right for you? Crown variants include XLE 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT), Limited 4dr Sedan AWD (2.5L 4cyl gas/electric hybrid CVT), and Platinum 4dr Sedan AWD (2.4L 4cyl Turbo gas/electric hybrid 6A). For a full list of Crown models, check out Edmunds’ Features & Specs page. Learn more