July New Car Sales Estimated at Nearly 1.5 Million, Keeping SAAR Above 17 Million, Predicts Edmunds.com
SANTA MONICA, Calif. — July 30, 2015 — Edmunds.com, the premier destination for car shopping, forecasts that 1,478,025 new cars and trucks will be sold in the U.S. in July for an estimated Seasonally Adjusted Annual Rate (SAAR) of 17.1 million. The projected sales will be a 0.3 percent increase from June 2015, and a 3.2 percent increase from July 2014.
"The first half of 2015 was the best six months in a decade for new car sales, and the pattern of strength continued into July," commented Jessica Caldwell, Director of Industry Analysis for car shopping website Edmunds.com. "We anticipate that sales will be robust throughout the summer, commensurate with the confidence of the American car shopper."
| Sales Volume | July 2015 Forecast | July 2014 | June 2015 | Change from July 2014 | Change from June 2015 |
|---|---|---|---|---|---|
| GM | 263,634 | 256,160 | 259,353 | 2.9% | 1.7% |
| Ford | 215,796 | 211,467 | 224,681 | 2.0% | -4.0% |
| Toyota | 211,438 | 215,802 | 209,912 | -2.0% | 0.7% |
| FCA | 175,950 | 167,667 | 185,035 | 4.9% | -4.9% |
| Honda | 142,855 | 135,908 | 134,397 | 5.1% | 6.3% |
| Nissan | 132,388 | 121,452 | 124,228 | 9.0% | 6.6% |
| Hyundai/Kia | 121,789 | 119,320 | 121,639 | 2.1% | 0.1% |
| VW/Audi | 46,561 | 45,169 | 48,698 | 3.1% | -4.4% |
| Industry | 1,478,271 | 1,432,271 | 1,473,162 | 3.2% | 0.3% |
*NOTE: July 2015 had 26 selling days, July 2014 had 26 and June 2015 had 25.
Edmunds.com estimates that retail SAAR will come in at 14.9 million vehicles in July, with fleet transactions accounting for 12.8 percent of total sales. An estimated 3.22 million used cars will be sold in July, for a SAAR of 36.9 million (compared to 2.99 million — or a SAAR of 37.3 million — used car sales in June).
| Market Share | July 2015 Forecast | July 2014 | June 2015 | Change from July 2014 | Change from June 2015 |
|---|---|---|---|---|---|
| GM | 17.8% | 17.9% | 17.6% | 0.0% | 0.2% |
| Ford | 14.6% | 14.8% | 15.3% | -0.2% | -0.7% |
| Toyota | 14.3% | 15.1% | 14.2% | -0.8% | 0.1% |
| FCA | 11.9% | 11.7% | 12.6% | 0.2% | -0.7% |
| Honda | 9.7% | 9.5% | 9.1% | 0.2% | 0.5% |
| Nissan | 9.0% | 8.5% | 8.4% | 0.5% | 0.5% |
| Hyundai/Kia | 8.2% | 8.3% | 8.3% | -0.1% | 0.0% |
| VW/Audi | 3.2% | 3.2% | 3.3% | 0.0% | -0.2% |
More insight into recent auto industry trends can be found in Edmunds.com's Industry Center at http://www.edmunds.com/industry-center/.
About Edmunds.com
Car-shopping website Edmunds.com serves nearly 18 million visitors each month. With Edmunds.com Price Promise®, shoppers can get an instant, upfront price for cars and trucks currently for sale at 10,000 dealer franchises across the U.S. Shoppers can browse not only dealer inventory, but also vehicle reviews, shopping tips, photos, videos and feature stories on both Edmunds' wired site and on its acclaimed mobile apps. Regarded as one of the best places to work in Southern California, Edmunds.com was also named one of "The World's Top 10 Most Innovative Companies of 2015 in Automotive" by Fast Company. Edmunds welcomes all car-shopping questions at our Help Center and on Twitter and Facebook. The company is based in Santa Monica, Calif. and has a satellite office in downtown Detroit, Mich., but you can find Edmunds from anywhere on YouTube, Pinterest, LinkedIn, Instagram, Google+ and Flipboard.
